Traditional Commerce

Traditional Commerce  vs. E-Commerce

•Similarities

–Both aim to deliver a valued product or service

–Both want to serve a large audience

–Both strive to quickly deliver products and services

•Differences

–E-commerce customers expect shorter fulfillment time

–E-commerce customers must understand Web-based technologies

–E-commerce provides a global audience

–E-commerce orders are processed without human interaction or travel to a store location

–E-commerce relies upon encryption for security